Adidas and Ajax unveil flashy ‘Amsterdam Pride’ Kit for 25th anniversary

Image Source: Ajax via VERSUS

Ajax celebrated 25 years of Amsterdam Pride with the unveiling of flashy warm-up apparel in the build-up to the 4-0 defeat against PSV on Saturday.

The words ‘Love Unites’ were embroidered on the material with the likes of Sebastien Haller, Dusan Tadic and Davy Klaasen donning the fresh merch. Even the Ziggo sponsor was cemented in the design.

The limited-edition shirts represent every colour of the rainbow, conveying the message of togetherness. Every Ajax player wore the number 25 on the back in commemoration of Pride being celebrated in the Dutch capital.

It’s not the first time that adidas and Ajax have collaborated to produce apparel which I’m sure will be popular with football fans across the world.

 

 
 
 
 
 
View this post on Instagram
 
 
 
 
 
 
 
 
 
 
 

 

A post shared by AFC Ajax (@afcajax)