After their exciting AS Roma-themed reveal for the 2021 Spring/Summer collection, Palace are making moves once again, this time in partnering with Stella Artois.
A cross-collaboration is in production as the London-based skate brand and Belgian alcoholic beverage giants snapped a photo teaser of the two working together.
Whilst neither Palace or Stella Artois have commented on the partnership, fans have been left puzzled as to the reason behind the brands connecting. However, this is not the first time Palace have delved into the alcoholic beverage industry as reported by Hypebeast three years ago, they launched their initial campaign with Ciroc before combining again in 2020.
Both Palace and Stella posted the same picture on social media with links to one anotherโs accounts as we continue to predict where this collab will be heading.
PALACE ARTOIS
COMING SOON@StellaArtois pic.twitter.com/cf4sEvJ3K4โ PALACE (@PALACELONDON) February 14, 2021
Chalice, meet Palace. ๐ ๐ ๐#PalaceArtois @PALACELONDON
Who needs one of these?๐
โ Stella Artois (@StellaArtois) February 14, 2021
DISCLAIMER:ย We actively discourage irresponsible and/or underage drinking. Please drink responsibly.ย
Source: Hypebeast