The cover of the NBA 2K23 special edition will feature J. Cole.
The Grammy-winning rapper was formally presented as the face of the DREAMER Edition of the video game, which features an extended MyCAREER mode that enables users to add music, fashion, and business endeavors to their professional travels off the court.
“NBA 2K has long been a place to discover new musical talent through their game and continues to be a gold standard for showcasing all things basketball culture,” Cole said of the collaboration in a statement. “It’s been an amazing journey to not only appear on a cover of this year’s game, but to be part of the MyCAREER storyline, soundtrack and bring the DREAMER brand into NBA 2K.”
Cole also posted a message on Twitter to mark the historical occasion.
This shit crazy. NBA2K23 cover. 🤯🤯🤯🤯🤯🤯🤯 DREAMER @NBA2K pic.twitter.com/x42onadqMq
— J. Cole (@JColeNC) September 1, 2022